Analysis of present situation of gift box packaging of daily chemical products
The packaging of daily chemical gift box develops rapidly and plays an important role in the market. Let's take a closer look at the current situation of color box packaging, to understand its emerging technology.
(1) plastic containers are still the main packaging form of daily chemical products
At present, the plastic containers used for packaging of daily chemical products mainly include PET, PE, PVC, PP and other materials. Among them, the application of PET plastic containers in the field of daily chemical products grows particularly fast. For example, some enterprises and brands such as nais, blue moon, kemi and watsons have taken the lead in using PET packaging containers for shower gel, skin care products and washing products. PE is the main packaging material of household washing products. High density polyethylene (HDPE) is widely used in laundry detergent, various detergents, bathroom cleaning agent and clothing softener products.
(2) soft packaging in the field of color box packaging
With the continuous maturity and innovation of soft packaging technology, soft packaging also quietly appeared on the packaging stage of daily chemical products. Especially in recent years along with the international oil price all the way to go up and bring about the daily chemical raw material price rise, in order to reduce the cost consideration, many domestic daily chemical enterprises also began to consider the product soft packaging problem.
(3) zipper bag packaging open color box packaging new fashion
Zipper bag is one of the more packaging forms that appear in the market in the last year or two, especially in the field of food packaging. This packaging form penetrates the market rapidly with its good sealing performance and repeatable opening and other characteristics. Domestic daily chemical manufacturers also keep a close eye on the appearance of this new packaging form. The daily chemical product in this packaging form is "weibai explosive salt" launched by tianjin henkel company. When it entered the market, its blue zipper bags stood out on the supermarket shelves, attracting the attention of many consumers. According to the related introduction of tianjin henkel company, "weibai explosive salt" is a kind of washing agent, and washing powder can be used at the same time to wash away some of the more stubborn stains. At present, part of 50g "weibai explosive salt" is packaged in zipper bag. The reason why zipper bag is chosen is that, first of all, the packaging form of this product is relatively novel, which can improve the level. At present, no other detergent products in the domestic market use this type of packaging.